Author Archives: Andrew Elowitt

Heroic v. Quiet Leadership – Part 2

How do lawyers choose their leaders—or if you read the Part 1 of this post on 1/13/15, elect their “kings”? Factors like seniority, community visibility, share of equity, and amount of business originated certainly play a role. And while lawyers …

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Heroic v. Quiet Leadership – Part 1

One of the core dilemmas of leading and managing a law firm is played out in a hysterically funny scene from “Monty Python and the Holy Grail” . In the scene, Arthur, King of the Britons, encounters a couple of …

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Heroic v. Quiet Leadership – Part 1

  One of the core dilemmas of leading and managing a law firm is played out in a hysterically funny scene from “Monty Python and the Holy Grail” [https://www.youtube.com/watch?v=-8bqQ-C1PSE]. In the scene, Arthur, King of the Britons, encounters a couple …

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Creating Marketing Leverage

Legal marketing experts agree that one of the keys to building a book of business is to create and maintain strong relationships with past, present and potential clients. We are told that attorneys’ marketing efforts should be client-centric, and we …

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Business Development for Litigators

Commercial and general litigators often feel they must work harder and smarter at business development. Their client relationships are often episodic, coming and going with a client’s need for representation. It can be tougher for these lawyers to develop expertise …

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Creative Lawyer is Not an Oxymoron

Use the phrase “creative lawyer” and many people (including lawyers) will scoff or imagine the worst. Thoughts of novel but spurious legal arguments come to mind, or examples of unethical time keeping and billing practices. At best, people may think …

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New Year’s Resolutions for the New Normal: 8 Ways to Make Your Business Development Efforts More Successful

Welcome to 2014! With the start of each New Year, many Americans make resolutions. Studies have shown that by the time February rolls around, only 64% of them will still be working on those resolutions. If 2014 is like prior …

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The Inner Game of Marketing

When lawyers try to learn and master business development skills, they often discover that their old habits of thought and behavior are the biggest obstacles to their success. Their beliefs and attitudes—particularly when unspoken and outside of their awareness—can be …

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Motivation and Morale in the “New Normal”

The economic downturn that began in 2008 has had a profound and wide-ranging impact on the legal profession. As law firms have struggled to adapt to this “new normal,” they have begun to question and change the traditional ways they …

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Is Your Business Development Plan Drowning in Data?

Time, relationships, and knowledge are a lawyer’s three most precious resources— without them, few lawyers can succeed. Wasting one or more of the three resources is a recipe for underperformance. Lawyers’ education (both law school and CLE) has traditionally emphasized …

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